A generic drug is a drug which has the same constituents, dosage form,
strength and quality as the reference/branded drug and is marketed under
a non-propriety name after expiry of the original drug patent [1]. The
Government of India recently announced its mandate to stop issuing
license for the manufacture or sale of branded drugs in an effort to
promote prescription of only generic drugs for patient care, applicable
at all government hospitals [2]. It launched the ‘Jan Aushadhi’
campaign for distribution of these generic drugs [3]. The above policy
was introduced to curb the presumed malpractice associated with use of
branded drugs, wherein the doctors’ prescription may be biased by
pharmaceutical companies. Thus, it was anticipated that by prescribing
only generic drugs, the malpractice of dispensing costlier medications
would be reduced.
However, the following facts need mention to
comprehend the present situation. First, the production and availability
for most of the generic drugs is limited to few Jan Aushadhi
stores, which have insufficient stock of medicines or are non-functional
[4]. The only source of medication-provider for the patient is thus the
local pharmacy. This leaves the patient to the mercy of the dispenser,
who can dispense any brand available for the generic drug prescribed and
supposedly make the ‘most suitable’ drug choice for him. Second, many
patients attending the government sector are illiterate and less versed
with medical terms or drugs. This puts them at a higher risk of being
cheated by drug dispensers, whose business strategy concentrates chiefly
on maximizing monetary profits. At times, some pharmacists are
unqualified and insensitive to patient’s condition, unlike most
physicians who might think twice before advising a costlier medicine to
a poor patient. Majority of the drug market is unregulated, which is
apparent by the wide price range of the same drug manufactured by
different companies. Currently, there is no strict quality-control to
monitor the constituents or price of every brand available in the
market.
A glaring example of misuse of generic drug policy is
highlighted. A resident doctor, following the government’s policy,
prescribed oral amoxicillin-clavulanic acid (as a generic drug) to a
child as a switch-over therapy after recovering from severe pneumonia.
Almost 602 brands of amoxicillin-clavulanic acid are available; most
reputed brands in syrup form cost approximately Rs.50-60 per 30 mL
bottle for 200 mg/5 mL formulation (Rs. 40-50 per gram amoxicillin) [5].
However, this patient was dispensed a local brand which was costlier by
about 3 times the well known brands (Rs. 101 for 30 mL bottle for 125
mg/5 mL formulation amounting to Rs. 134 per gram of amoxicillin). This
brand – and its price – seems to be designed just to cheat the ignorant
customers, as apparent from the manufacturer’s attempt to simulate the
label graphics of another well-known brand (Fig. 1). The
mother, having a poor financial status, was obviously worried about the
higher cost of this drug in comparison to the estimate given to her by
the resident doctor, and returned back to us to check.
 |
Fig. 1: High MRP quoted on
packaging of the concerned product.
|
The above cited example is just one of the many
instances of drug mal-dispensing that go unnoticed. Therefore, it is
essential to develop a fully functioning generic drug production and
distribution market before we change to an ‘only generic drug’ policy.
Simultaneously, there should be strict monitoring of quality and price
of drugs to prevent manufacture of sub-standard and irrationally priced
products. The rationale of prescribing a generic drug can only be
justified thereafter in patients’ best interests.
1. Generic drugs. Trade, foreign policy, diplomacy
and health. World Health Organisation. Available from:
http://www.who.int/trade/glossary/story034/en/. Accessed July 15,
2014.
2. Directorate General of Health Services. Ministry
of health and family welfare. Government of India. Order number
S-11025/45/10-MH-I, dated 26th may 2010. Available from:
msotransparent.nic.in/writereaddata/cghsdata/mainlinkfile/File201.pdf.
Accessed July 15, 2014.
3. Jan Aushadhi. Generic Medicine Campaign
Improving Access to Medicines. Available from:
http://janaushadhi.gov.in/. Accessed July 16, 2014.
4. 33% of generic medicine stores non-functional.
Times of India. 2014. August 08; New Delhi: page 13 (col 2-3).
5. CIMS India: amoxicillin- clavulanic acid.
Available from: http://www.mims.com/India/drug/info/amoxicillin
%20%2B%20clavulanic%20acid/#MIMSClass. Accessed July 16, 2014.